The Blue Economy

Published 2010 – The Blue Economy began as a project to find 100 of the best nature-inspired technologies that could beneficially impact the economies of the world, while sustainably providing basic human needs – potable water, food, jobs and habitable shelter. Starting with 2,231 peer review articles, Pauli and his team found 340 innovations that could function the way ecosystems do. Many of the innovations inspired by nature are so interesting by themselves it is easy to forget that the key to the book is their integration with real world economies as ways to provide sustainable benefits to the commons. The Blue Economy is presented in 14 chapters, each of which investigates an aspect of the world’s economies and offers a series of innovations capable of making them more sustainable.

Author: Gunter Pauli

Available at Amazon

Other Publications

The unitive science of a living universe

The unitive science of a living universe

17 March 2026 - Introducing the second paper of The Fifth Element’s discussion paper series: The unitive science of a living universe. Exploring an emerging scientific perspective that challenges the idea of a universe made of separate parts, in this discussion paper,...

A History of the Club of Rome

A History of the Club of Rome

26 February 2026 - This publication revisits the history of the Club of Rome from its founding in 1968 to the present day. Drawing on archival research and interviews with long-standing members, it traces how the organisation evolved through moments of global...

Club of Rome Logo